10 Classic Tips to Write Effective Google Ads Copy

Human behavior drives classic marketing principles. Here's how to use this knowledge in Google Ads copywriting for better-performing ads.

Top 10 Tips For Google Ads


Hi! This video describes tips for Google Ads. I advise you to take a look to pump up your skills!

In this video there is a file from the user Luc GREINER on Pixabay.

Google Ads Recommendations Page – How To Use The Google Ads Recommendations Tool


If you are using Google Ads, you have probably seen the Recommendations tab in your account. Google AdWords Recommendations give you some tips and ideas for improving your campaigns. Ultimately, the goal is to help you improve your bidding strategy, find additional keywords for your campaigns, provide Google Ads ad creation recommendations, give you ideas for Google Ads extensions, and helping you drive more conversions for your campaign at a lower cost. They give you some quick and easy features that you can utilize to improve your campaigns.

The Google Ads Recommendations tool and page will look at your account performance, campaign settings, and compare it with current trends being used in Google Ads to give you ideas to improve performance. Essentially, it is a pair of eyes that can look at your campaign, bid strategy, keywords, ads, ad extensions, targeting settings, and more so you can drive a better Return on Ad Spend for your campaigns.

About Recommendations: https://support.google.com/google-ads/answer/3448398?hl=en

Improve your account with Recommendations: https://support.google.com/google-ads/answer/3416396

When you want to create effective Google Ads and do a health check, your best bet is to use the Google Ads Recommendations page.

The recommendations page is constantly changing and it won’t show any ideas or tips until your campaign is running for several days or weeks. You should check the Google Ads recommendations page periodically, so every week or every 2 weeks you can get some Google AdWords optimization strategies. Google will regularly give you new ideas and as they improve the tool, they will show new recommendation types for your campaign.

Benefits of the Recommendations Page in Google Ads:

– Give you performance estimates based on the historical data of your campaigns and your account. Google can see how much you are spending and how many conversions you are driving. Sometimes, small changes can make a huge difference to help you drive more conversions without increasing your daily budget.

– The page will not predict ad performance, but it will use account data and Google Ads trends so you can know how well certain keywords are likely to work for your business.

– Help you make improvements to your campaign, like adding a Dynamic Search ads group, creating Responsive Ads, testing new keywords for targeting, switching to a Target CPA bidding strategy, using relevant ad extensions, and increasing your budget so you can drive more conversions while keeping your CPC low.

– Keep your account and campaigns up to date and fresh. If you are not constantly in your account making changes and optimizing your Google Ads campaign, you might have trouble without the recommendations tool.

Google Ads Smart campaigns | Tips for writing great ads


Your Smart campaigns ads make your business come to life for your potential customers.
Click here to learn how to write effective ads: https://support.google.com/google-ads/answer/7652938?hl=en &ref_topic=7653019#

Welcome to Google Ads YouTube channel!

° Follow us and stay updated
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° Try Google Ads now https://www.ads.google.com/

° Discuss your Google Ads issues on the Community
https://support.google.com/google-ads/community

° Learn more at Google Ads Help Center https://support.google.com/google-ads

How To Write Google Ads Headlines That Get CLICKS in 2023


In this video I show you how to write Google Ads headlines in 2023.

I demonstrate what you should include in your Google Ads headlines…

And what you should avoid including in your Google ad headlines.

The headline is undoubtedly the most important part of a Google search ad.

There are various Google ad headline strategies and techniques and I share only the ones that have worked for me in this video

I also provide a bunch of Google ad headlines examples that you can model from.

#googleads #googleadheadlines

CHAPTERS:

0:00 Intro
0:15 How to find Google Ads headline ideas
1:06 Include your prospects’ desired outcome
1:56 Include your offer
2:49 Add keywords into your Google ad headlines
3:30 How to use dynamic keyword insertion
5:32 Address objections in your Google ads headlines
6:29 Avoid using ‘dead’ words
7:23 Include numbers of statistics
8:06 Research what your competitors are using
9:05 The secret to creating the best Google Ad headlines
9:44 Don’t miss this…

WATCH NEXT:

How To Use The Google Keyword Planner (Beginner’s Keyword Tutorial): https://youtu.be/-pYDTAN3vH8

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INTERESTED IN OUR GOOGLE ADS SERVICES?

If you’re interested in finding out more about our done-for-you Google ads services and how we can help improve your results…

You can book a free strategy session with us here:
https://heathmedia.co.uk/google-ads/